The book focuses on how to build an effective cognitive intelligence strategy for your company.
The key to building a strategy is building a team that understands how to apply cognitive insights to the business problem.
There are many ways to build your strategy, and this book is an easy read for those who want to learn.
It covers topics like product strategy, customer experience, analytics, marketing, and more.
The book also has insights on how best to integrate data with cognitive insights and the importance of creating a culture that is supportive of cognitive intelligence.
Recode is offering free audiobooks from top talent for the next two weeks.
You can sign up at www.recode.com/ebooks.
The Kindle version of this eBook is $8.99.
For a limited time, you can buy the audiobook and get a free audiobook from Amazon for $5.99, the same price as the book.
The audiobook is available in two formats: for $10, Amazon Prime members can listen to the audiobook for $6.99 and non-Prime members will get the audiocassette for $9.99 plus shipping.
If you prefer the Kindle version, the audioguide is available for $11.99 or $12.99 if you prefer a free Kindle version.